Social Media-Manager/in
Über diese Stelle
1 Social Media-Manager/in Your responsibilities at waterdrop®: * As a Social Media Manager (m/f/d) you will develop and execute a comprehensive Social Media strategy to increase brand visibility, engagement, and follower growth. * You will plan and manage a content calendar for all Social Platforms, aligning posts with seasonal campaigns, product launches, and brand milestones. * You will conceptualize and create high-quality, engaging visual and written content (such as images, carousels, Reels, and Stories) that aligns with waterdrop's brand voice and aesthetic. * You will collaborate closely with internal creative teams, external creators and partners to produce and repurpose content, ensuring brand consistency and authenticity. * You will write compelling, on-brand captions that resonate with our audience, encourage engagement, and align with each post's objectives. * You will monitor and engage with followers daily, responding to comments and tags to foster a sense of community and brand loyalty. * You will implement effective community management strategies to handle questions, feedback and user-generated content, ensuring a positive brand experience for followers. * You will track and analyze key metrics to evaluate strategy performance, producing weekly, quarterly, and campaign-specific reports with insights, trends, and actionable recommendations. You'll keep global guidelines fresh and relevant, making sure every local team has what they need to stay on brand. * You will partner with the Paid Social team to ensure organic and paid content aligns and reinforces campaign goals. * You will conduct regular research on audience behavior, competitor activities, and Instagram trends to identify new opportunities and keep waterdrop ahead of the curve, using these insights to inform broader content and marketing strategies.Your strengths and qualifications: * You have 2-3 years proven experience in social media management at a major brand or organization, with a strong focus on Instagram and TikTok. * You have proficiency in social media management tools and analytics platforms (e.g., Meta Business Suite, TikTok Business Suite, http://swat.io/, Sprout Social,...). * You are highly skilled in editing/graphic design softwares such as Figma, Adobe Photoshop, Adobe Premiere Pro, InShot or CapCut Pro. * You have exceptional language and writing skills, with the ability to craft engaging and on-brand captions, replies and comments. (Proficiency in English at a C1 level is essential; knowledge of native-level German, Italian, French, Dutch, or Spanish is a plus.) * You are skilled behind and in front of the camera and can create engaging short-form video content - from concept to final product. * You have strong analytical skills to interpret performance metrics and optimize content strategies accordingly. * Keeping up with industry trends and platform updates comes as naturally to you as a second language. * You have the ability to stay organized, work independently, and thrive in a fast-paced, collaborative environment.What we offer you: * A high-achieving, international community of waterdrop colleagues, located in a brand-new HQ in Vienna, Austria. * Development opportunities in one of the fastest-growing e-commerce companies in Europe. * MyClubs sports vouchers, to have a sporty balance. * In-house fitness centre. * In-house company doctor & Instahelp vouchers. * In-house restaurant with subsidized healthy meals, for a break with your colleagues. * Discount on your waterdrop purchases. * Legendary summer and Christmas parties!As part of a personnal pre-selection:Please send your *CURRENT* application documents in German or English (cover letter, curriculum vitae, training and service certificates), quoting the job number 17406599URJ in the subject line, by e-mail to: * [email protected] ** Attn:Ms.LANG Das Mindestentgelt für die Stelle als Social Media...
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